H&M x Brick Lane Bikes
The next collaboration in spring 2012 for the fashion giant is official! Sadly, the partnership is not with the highly speculated Givenchy but Brick Lane Bikes. The latter is Britain's foremost custom-bike specialists that has the most stylish bikes in town!
Doubtlessly, the collection aims to cater to bike enthuasist to look fashionable while riding the 2 wheels. The collection was inspired by the urban cycling scene where designers realized the need to serve this segment. The collaboration will only produce 11 pieces capsule collection. Here are some of the sneak peaks!
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| Source: H&M |
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| Source: H&M |
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| Source: H&M |
The entire collection will be made available on
7th March 2013 on
H&M.
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